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 | J. J. Keegan: Golf's Leading Strategist The mission at Golf Convergence is to provide sage guidance to the smart golf course owners operator who may be confused and seeking clarity. Passion and purpose are the foundation of every successful enterprise. As your vision guides you toward the target, your ability to implement changes will determine your success.
Thus, when the future is uncertain, we believe the best way to predict it is to create it. Unfortunately, in the daily grind, many lose focus of their long-term goals and become locked into short-term problems. |
An ally in your quest and a confidant during your soul searching, an independent expert can ensure today's obstacles are tomorrow's stepping-stones to profitability.
To maximize a golf course's investment, we believe a golf course owner needs a professional in the business of golf rather than the game.
Thus, we provide common-sense solutions founded on clearly articulated sound principles framed in a respectful and positive manner. Our solutions are embraced as a balanced approach leading to a brighter future. | Service | Description | | 1) Comprehensive Strategic Plan | With supply exceeding demand for golf, courses are realizing revenue growth principally through rate increases.
A comprehensive strategic review of every facet of a golf course is undertaken resulting in the creation of a dynamic plan that provides a unified focus on maximizing revenue, increasing operational efficiency and enhancing customer service. | | 2) Strategic Performance Valuation | Are you maximizing the investment return on your golf courses? You may think you know, but are you sure? We can quickly confirm how close you are. During a comprehensive two-day on-site assessment, we will create an action plan that will, when it is properly executed, achieve the results you seek. | | 3) On Site Management | The annual turnover of key management personnel is dramatic. Owners are often left with voids in their operation with the sudden departure of a General Manager.
At Golf Convergence, we can not only teach the business of golf; but also, we can execute precisely in operating a club.
This service provides for on-site daily management of a club's facility, assistance in conducting the search for new personnel while flawlessly maintaining the club's successful operation. | | 4) Annual Industry Vision | The key macro and micro issues with detailed predictions and suggestions on how managers should adjust their business for the new trends and changing conditions are presented. | | 5) Financial Reviews | Seven key statistics determine a golf course's profitability. Learn to monitor these leading indices. Industry trends and data are extracted from comprehensive data warehouses. Your operation is benchmarked to accurately compare your management practices and performance. | | 6) Operational Audits | Policies and procedures strongly influence profitability. We assess and review general operational techniques, specific profit centers, maintenance practices, fee structures, and needed capital improvements. Our report provides recommendations based on an in-depth analysis of the facility's strengths and weaknesses. | | 7) Facilited Reviews & Technology Appraisals | Overspending easily occurs when buying a computer management solution. We will conduct on-site visits to review your business requirements, the attitude and aptitude of your staff towards technology, and your budget.
We will draft a Request for Proposal and even coordinate the solicitation of responses from qualified vendors and arrange on-site demonstrations. We will also recommend financing options to protect your technology investment and position you for future growth. | | 8) Secret Shopper Service | Do you really know how your course and customer service compare to your competition? Our secret shopper service provides an in-depth analysis of your operation based on a checklist of over 500 items. | | 9) Email Marketing and Data Collection Services | Who is your best customer and how much do they spend? To answer these questions there are several teps. Starting with implementing thirteen (13) transparent data collection points for creating your customer database to selecting the right technology solution, implementing a cost effective email service that provides information and incentives can create substantial increment revenue. Selecting this service will ensure you are optimizing your revenue opportunities. | | 10) Web Site | Static pages or interactive dynamic information determines the difference between apathy and a transaction tool that reduces labor costs and creates operational efficiency. Today's best-designed sites reinforce the brand image to the targeted audience. We will assist you in crafting a dynamic web site that generates revenue. |
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